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Stratagem - Indies May Be a Better Investment
Thursday, May 6, 2010
12:03 PM
Labels: ancillary , Distributors , domestic , foreign , Indy films , major film studio , presales , Priti Ramjee , Stratagem North , theatrical release , Video on Demand , vod
Labels: ancillary , Distributors , domestic , foreign , Indy films , major film studio , presales , Priti Ramjee , Stratagem North , theatrical release , Video on Demand , vod
So it doesn't have a major film studio attached to it. Does that make it any less worth watching? I think we give too much credit to the majors.
Today a combination of foreign and domestic theatrical, ancillary, with focus on Video on Demand is what will be the money maker for producers and investors, rather than having major studio attachment. It's true that A-list talent are typically synonymous with major studios, but also with higher costs. In addition, majors will secure all rights including VoD, preventing the additional significant revenue stream from a specialized VoD distributor.
With a theatrical distribution agreement, foreign presales, and a separate Online VoD distribution agreement, a low-budget indy film may be ahead of the game.
Change is imminent and about time.
Today a combination of foreign and domestic theatrical, ancillary, with focus on Video on Demand is what will be the money maker for producers and investors, rather than having major studio attachment. It's true that A-list talent are typically synonymous with major studios, but also with higher costs. In addition, majors will secure all rights including VoD, preventing the additional significant revenue stream from a specialized VoD distributor.
With a theatrical distribution agreement, foreign presales, and a separate Online VoD distribution agreement, a low-budget indy film may be ahead of the game.
Change is imminent and about time.
